Think back to the days when you’d see those corny TV commercials that advertised what seemed to be magic transformative fitness devices, promising to completely change your body in a matter of weeks.

Around six months ago, Slendertone - the Irish fitness company known for its corny TV infomercials promising six-pack abs in mere weeks - launched a new toning belt device, called the Abs8. Now, ...

A seventh generation ab belt product designed for active consumers, the Slendertone Abs7 is a time-saving tool designed to supplement and boost to your regular fitness routine by using EMS toning ...

Body toning brand Slendertone has launched a new TV ad campaign, encouraging the UK public to do something different this year via its ‘New Year, New You’ strapline. The ads, created by ...