Kana raises $15 million in seed funding to help marketing teams harness agentic AI for faster growth, smarter data integration, efficiency.

The global marketing technology (MarTech) market size will grow from USD 669.14 billion in 2026 to nearly USD 3.28 trillion ...

The Datrix Group martech company is among the organizations selected globally in the BI and Advanced Analytics category ...

Many companies treat martech implementation like crossing a finish line. The project launches, everyone claps, champagne corks pop, and then the system slowly decays into chaos. Six months later, ...

A deep dive into AdTech and MarTech trends shaping modern advertising, customer data and digital experiences, powered by ...

According to research, the average enterprise leverages 91 martech tools. Is that far too much, or is that just the reality of marketing in 2019 and beyond? When the first Martech supergraphic was ...

Here’s something I bet you didn’t expect from a martech report: fear might actually be your best friend. This isn’t about anxiety. It’s about clarity. It’s what we’ll call the “fear quotient”—a team’s ...

A recent Gartner study reveals a troubling trend. Despite increasing investments in martech stacks, organizations are using only 33% of their available capabilities, marking a second year of decline.

If you mention the word MarTech to your average person on the street, you might get a blank stare. The vast majority of people would not know what you’re talking about. This is a shame since MarTech ...

Things you get in ‘stacks’ – old newspapers, unopened letters, pancakes (if you’re lucky), cash (if you’re really lucky or run a cartel) and (for the last 15 years or so, if you’re a marketer) martech ...

If you’re a martech leader, you’re probably feeling a bit stressed — and for good reason. Stakeholders across multiple departments depend on your choices, which underscores the magnitude of your ...