The Colorado Digital Service (CDS) team is leading the implementation of the state’s Digital Government Strategic Plan, initially focusing on three projects to improve digital services. According to ...

The state’s new accessibility and equity strategy focuses on how state agencies design and run digital services. It aims to ...

When preparing for 2025 and all the unknowns the future inevitably holds, a thorough strategic plan is critical to driving meaningful outcomes for any business. Effective strategic plans reflect on ...

It doesn’t take a lot of sentences to cover the number of disruptions in search marketing in the season (or era?) that we’re in. Right now, Google is rapidly changing organic and paid search, causing ...

Most of us would be lost without our smartphones, tablets, and computers. People digest a lot of information on these devices, which is why a digital marketing strategy is imperative for any business ...

Follow a clear order: look at the market, know your audience, set goals, pick channels, sort out the money, make a plan, and ...

The Harvard Business School (HBS) IT three-year strategic plan (FY24–FY26) is organized around HBS IT’s five strategic priorities, as well as the IT mission and vision, which together support the HBS ...

Since long before digital marketing was called “digital,” it has been a category of marketing that encounters constant change. Whether we’re talking about search engines, social media, automation or ...

This excerpt is from The Digital Marketing Success Plan, the new book from SEJ VIP Contributor Corey Morris. In what is the most distracted and disrupted era in digital marketing–especially ...